“你們是哪一年開始出海的？”2024年11月,，在湖南湘江新區(qū)威勝科技園內,，威勝集團副總裁李婷接受了本報記者的采訪。

"When did you start expanding overseas?" In November 2024, in the Wasion Technology Park of Hunan Xiangjiang New Area, Li Ting, the vice president of Wasion Group, gave an interview to our newspaper's reporter.

“那很早了,。2000年,，威勝剛成立，就設立了國際部開展海外業(yè)務,，是國內最早布局海外電能表市場的企業(yè),。”李婷自豪地說,。

"It was a long time ago. In 2000, right after Wasion was established, we set up an International Department to carry out overseas business. We were one of the earliest enterprises in China to lay out the overseas electricity meter market," Li Ting said proudly.

世界會獎勵具有冒險精神的人,。24年來，威勝的海外回報尤為豐厚,。

The world rewards those with an adventurous spirit. Over the past 24 years, Wasion has received particularly substantial returns from its overseas endeavors.

數(shù)據(jù)顯示,，目前，威勝產品已出口至70多個國家和地區(qū),，在海外建立了超30個辦事處,、超5家海外工廠，超過3000萬只表在海外穩(wěn)定運行,。

Statistics show that currently, Wasion's products have been exported to more than 70 countries and regions. It has established over 30 offices and more than 5 factories overseas, with over 30 million electricity meters operating stably.

奏響海外業(yè)務“第四序曲”

Playing "Fourth Overture" of Overseas Business

2024年7月,，威勝匈牙利智能電表工廠在匈牙利格德勒市舉行開業(yè)儀式。該工廠投資超1000萬歐元,，引入高度自動化和智能化設計的生產線,。作為威勝布局的第六大全球生產與研發(fā)中心，該工廠也是威勝在歐洲的地區(qū)總部,。

In July 2024, the Wasion Hungary Smart Electric Meter Factory held its opening ceremony in G?d?ll?, Hungary. The factory has an investment of over 10 million euros and has introduced production lines with highly automated and intelligent designs. As the sixth global production and R&D center laid out by Wasion, this factory also serves as Wasion's regional headquarters in Europe.

“歐洲市場潛力巨大,，但要進入歐洲市場并不容易，歐盟對產品的信息安全,、低碳環(huán)保都有很嚴格的要求,?！崩铈谜f，此前,，海外團隊通宵達旦突破技術難關,，歷經了一個多月的攻堅。功夫不負有心人,，“開業(yè)至今,，匈牙利工廠已經拿下了超1億元的訂單?！?/p>

"The European market has huge potential, but it's not easy to enter. The European Union has very strict requirements for product information security, as well as low-carbon and environmental protection," said Li Ting. Previously, the overseas team worked around the clock to overcome technical difficulties and went through more than a month of strenuous efforts. Their hard work paid off. "Since its opening, the Hungary factory has already received orders worth over 100 million yuan."

在威勝,，這樣的海外“攻堅”案例有很多。

At Wasion, there are many such overseas "tough battle" cases.

在李婷看來,，企業(yè)的出海之路并非一蹴而就,，“從成立之初到2024年，威勝出海已進入海外業(yè)務的第四階段”,。

In Li Ting's view, the path of a company going global is not achieved overnight. "From its establishment to the year of 2024, Wasion's expansion overseas has entered the fourth stage of its overseas business."

“第一階段,，是代理合作階段，以代理為主,，主要在東南亞和非洲開展業(yè)務,，產品銷售渠道較單一；第二階段,，是借船出海,，設立銷售辦事處；第三階段,，是本地工廠階段,，深入當?shù)厥袌觯a品也從單一向多元發(fā)展,，包括設備,、解決方案、系統(tǒng),、服務等,；第四階段，更加多元化的渠道本地化階段：以辦事處,、服務中心等形式在本地拓展,，前端和本地業(yè)務融合，產品走向綠智化,?！崩铈酶爬ā?/p>

"The first stage is the agency cooperation stage, mainly relying on agency models, and the business is mainly carried out in Southeast Asia and Africa, with a relatively single product sales channel. The second stage is going global by leveraging others' resources, during which sales offices are set up. The third stage is the local factory stage, with in-depth penetration into the local market, and the products have developed from being single to diverse, including equipment, solutions, systems, services, etc. The fourth stage is a more diversified stage of localizing channels: expanding locally in the form of local offices and service centers, integrating the front-end and local businesses, and making the products greener and more intelligent," Li Ting summarized.

打造“本土化”定制服務

Creating "Localized" Customized Services

在威勝展廳的墻上,，各種電表琳瑯滿目,，其生產工藝標準因國而異，造型亦各有千秋,。

On the walls of Wasion’s exhibition hall, a wide variety of electric meters are on display. Their production process standards vary from country to country, and their designs also have their own unique features.

一款圓形的電表引起了記者的注意,。“它適用于美洲地區(qū),，由于美洲標準以及電表放置在戶外等特點,，圓形的外觀設計能夠有效分散積雪重量，降低因積雪重壓而可能導致電表損壞的風險,，確保電表在惡劣戶外環(huán)境下仍能正常運行,。”威勝工作人員介紹,。

A round-shaped electric meter caught the reporter's attention. "It is suitable for the Americas region. Due to the standards in the Americas and the fact that the electric meters are placed outdoors, the round exterior design can effectively disperse the weight of the snow, reducing the risk of damage to the electric meter caused by the heavy pressure of snow, and ensuring that the electric meter can still operate normally in harsh outdoor environments," introduced a staff member of Wasion.

在位于南亞的孟加拉國,，威勝為其打造的“農田灌溉智能計量系統(tǒng)”，堪稱“本土化”的經典之作,。

In Bangladesh, located in South Asia, the "Smart Metering System for Farmland Irrigation" created by Wasion for it can be regarded as a classic example of "localization".

孟加拉國旱季時間長,，人口多，當?shù)貙?萬多口灌溉井的管理簡約粗放,，造成相關灌溉部門虧損,、農民減產、水資源浪費的“三輸”局面,。威勝為灌溉井搭泵房,，配置計量設施、通信芯片,、通信模塊,，實現(xiàn)了智慧灌溉，同時為泵房加裝了光伏面板,，升級成一個小型光伏電站,，每逢旱季，都能派上大用場,。

Bangladesh has a long dry season and a large population. The management of more than 20,000 irrigation wells in the local area is simple and crude, resulting in a situation where the relevant irrigation departments suffer losses, farmers' production decreases, and water resources are wasted. Wasion built pump houses for the irrigation wells, equipped them with metering facilities, communication chips, and communication modules, achieving intelligent irrigation. At the same time, photovoltaic panels were installed on the pump houses, upgrading them into small photovoltaic power stations, which can be of great use during the dry season.

“這一舉措助當?shù)刎斦杖朐黾恿?0%,、農民灌溉的成本下降了20%，每一畝田的單產量還上升了15%,?！眳⑴c該項目的工作人員言語間滿是自豪。

"This measure has helped increase the local fiscal revenue by 30%, reduce the cost of farmers' irrigation by 20%, and also increase the yield per mu of farmland by 15%," said a staff member involved in the project with great pride.

面向未來,，威勝海外發(fā)展策略正向本土深耕細作型轉變,，打造更加本土化的產業(yè)生態(tài)。以非洲為例,，威勝深耕非洲20余年,，以坦桑尼亞工廠為核心,，建設了4個非洲辦事處，與30余個非洲國家和地區(qū)建立了業(yè)務合作關系,，持續(xù)提供電,、水、氣,、熱計量產品及解決方案,，新能源及智能配用電產品及服務。截至目前,，累計向非洲交付電表超500萬只,。

Looking to the future, Wasion's overseas development strategy is shifting towards in-depth local cultivation, aiming to create a more localized industrial ecosystem. Taking Africa as an example, Wasion has been deeply rooted in Africa for more than 20 years. With the factory in Tanzania as the core, it has established 4 African offices and has established business cooperation relationships with more than 30 African countries and regions. It continues to provide metering products and solutions for electricity, water, gas, and heat, as well as new energy and intelligent power distribution and consumption products and services. Up to now, it has delivered more than 5 million electric meters to Africa in total.

硬實力給足出海底氣

Capabilities Provide Sufficient Confidence for Overseas Expansion

出海20余載，威勝于海外市場乘風破浪,，其底氣究竟源于何處,？智造和創(chuàng)新就像是“兩條腿”，支撐著威勝在海外越走越遠,。

After more than 20 years of venturing overseas, Wasion has been riding the waves in the overseas market. Where exactly does its confidence come from? Intelligent manufacturing and innovation are like "two legs" that support Wasion to go further and further overseas.

踏入威勝智能制造數(shù)字化車間,，只見成排智能機器人整齊列陣，自動化操作精準無誤,，方向不差分毫,，力度恰到好處，其重復運行10000次,，重新定位誤差不超過0.03毫米,。整個車間只有寥寥數(shù)個工人站在成品線末端，一只只電表經過七八道工序,，平均每5.5秒下線一只電表,。

Stepping into Wasion's digital workshop for intelligent manufacturing, rows of intelligent robots are neatly arranged in formation. The automated operations are precise, with no deviation in direction and the right amount of force. Even after operating 10,000 times repeatedly, the repositioning error is no more than 0.03 millimeters. There are only a few workers standing at the end of the finished product line in the entire workshop. Each electric meter goes through seven or eight processes, and on average, one electric meter comes off the production line every 5.5 seconds.

“威勝引入了行業(yè)內首屈一指的自動化生產設備和工藝技術、先進的物流管理系統(tǒng),，是目前中國先進的能源計量與能效管理產品研發(fā)制造基地之一,。”李婷介紹,，威勝在研發(fā)上也舍得下“血本”,，近兩年，威勝每年研發(fā)投入在9%以上,，工程技術人員占比超35%,，擁有500余件有效專利，200余項國家級,、省市級科技創(chuàng)新獎項,，制定和參與已發(fā)布的行業(yè)標準50余項。

"Wasion has introduced top-notch automated production equipment and process technologies in the industry, as well as an advanced logistics management system. It is currently one of the advanced R&D and manufacturing bases for energy metering and energy efficiency management products in China," introduced Li Ting. Wasion also spares no expense in research and development. In the past two years, Wasion's annual R&D investment has been over 9%, and engineering and technical personnel account for more than 35% of the total workforce. It has more than 500 valid patents, over 200 national, provincial and municipal scientific and technological innovation awards, and has formulated and participated in the release of more than 50 industry standards.

葉盛（化名）是威勝的一名軟件工程師，碩士畢業(yè)便加入了威勝,。在威勝多年,，他獲得了10余項知識產權授權，積累了豐富的技術知識和經驗,。

Ye Sheng (a pseudonym) is a software engineer at Wasion. He joined Wasion right after graduating with a master's degree. After working at Wasion for many years, he has obtained more than 10 intellectual property authorizations and accumulated rich technical knowledge and experience.

一次參與規(guī)劃和交付海外項目的經歷,，讓葉盛至今記憶猶新。當時,，客戶聘請的安裝隊因管理不當，導致包括坐標等信息在內的戶表信息丟失,，需要全城范圍內進行全面排查,，這無疑是一項浩大的工程。

An experience of participating in planning and delivering an overseas project still remains vivid in Ye Sheng's memory. At that time, due to improper management by the installation team hired by the customer, the household meter information, including coordinates and other information, was lost, and a comprehensive investigation within the whole city was required, which was undoubtedly a huge project.

為了替客戶排憂解難,，葉盛提供了一個創(chuàng)新方案：電表通過無線方式連接至附近的網(wǎng)關,，確定電表所連接的網(wǎng)關，便可以大致定位電表所在的區(qū)域,，再結合電表與鄰居電表的信號強度,，利用無線傳輸模型進行位置預測，便可進一步縮小搜索范圍,。

In order to solve the customer's problem, Ye Sheng provided an innovative solution: the electric meter is connected to the nearby gateway wirelessly. By determining the gateway to which the electric meter is connected, the area where the electric meter is located can be roughly located. Then, by combining the signal strength of the electric meter and that of its neighboring electric meters and using the wireless transmission model for location prediction, the search range can be further narrowed down.

最終,，客戶憑借此方案，找回了眾多戶表關系,，節(jié)省了大量的人力物力,，也讓這次合作轉危為安。

In the end, relying on this solution, the customer retrieved the relationships of many household meters, saving a large amount of manpower and material resources, and also turning this cooperation around from a dangerous situation.

李婷介紹,，這些年,，威勝大力開拓海外市場，收獲頗豐,，國際訂單逐年增長,。截至2024年底，威勝海外營收占總收入比近30%,。提及未來的戰(zhàn)略目標,，她告訴記者：“希望在2025年，威勝的海外業(yè)務占總業(yè)務量的50%以上,?！?/p>

Li Ting introduced that over the years, Wasion has been vigorously expanding its overseas market and has reaped rich rewards, with international orders increasing year by year. Up to the end of 2024, Wasion's overseas revenue accounts for nearly 30% of its total revenue. When mentioning the future strategic goals, she told the reporter, "We hope that in 2025, Wasion's overseas business will account for more than 50% of its total business volume."