The Hunan Provincial Department of Culture and Tourism held a cultural tourism promotion conference in Almaty, Kazakhstan on March 17, local time, to actively explore the Central Asia market.

當(dāng)?shù)貢r(shí)間3月17日,，湖南省文化和旅游廳在哈薩克斯坦阿拉木圖州舉辦文旅座談推介會(huì),，積極開拓中亞市場。

Themed "Welcome to Charming Hunan," the promotion conference aimed to enhance international communication and overseas promotion of Hunan's inbound tourism and to explore the Kazakhstani market. Over 60 participants attended, including spokespersons for the Tourism Department of Almaty City and the cities of Konayev and Alatau, as well as representatives from the Almaty Tourism Association, and Kazakhstani travel agencies and airlines.

本次推介會(huì)以“三湘四水 相約湖南”為主題,，旨在加強(qiáng)湖南入境旅游國際傳播和海外推廣，開拓哈薩克斯坦旅湘市場,。阿拉木圖州旅游局,、庫納耶夫市、阿拉套市負(fù)責(zé)人,，阿拉木圖旅游協(xié)會(huì),、哈薩克斯坦旅行商、航司代表等60余人參加推介會(huì),。

At the conference, the Hunan Provincial Department of Culture and Tourism promoted Hunan's five cultural and tourism calling cards and inbound tourism routes through images and videos. Spokespersons for Yiyang City and the Hunan Airport Group respectively gave briefings on Yiyang's cultural tourism resources, and on international flight services,?facilitation measures for inbound travelers, and future plans of Changsha and Zhangjiajie airports. The initiative further enhanced Kazakhstani industry professionals' understanding of Hunan's cultural tourism sector.

會(huì)上,，省文化和旅游廳以圖片,、視頻等形式，重點(diǎn)推介了湖南文旅“五張名片”以及湖南入境旅游精品線路,。益陽市,、湖南機(jī)場集團(tuán)負(fù)責(zé)人分別介紹了益陽文旅資源和長沙、張家界兩個(gè)國際機(jī)場,、國際航線開設(shè)情況,、入境便利化服務(wù)措施及未來規(guī)劃等，進(jìn)一步增進(jìn)哈薩克斯坦業(yè)界對(duì)湖南文旅的了解,。

On the Kazakhstani side, the Almaty Tourist Information Center, the Investment Promotion Bureau, the city of Alatau, SCAT Airlines, and local tourism enterprises presented Almaty's tourism resources and investment policies, development plans for the Alatau Special Economic Zone, international flight routes, and tourism products.

現(xiàn)場,，阿拉木圖州旅游信息中心、招商局,，阿拉套市,，SCAT航空公司，阿拉木圖州旅游企業(yè)分別介紹了阿拉木圖州旅游資源,、招商政策,，阿拉套特區(qū)整體建設(shè)規(guī)劃，國際航線開設(shè)情況和旅游產(chǎn)品情況,。

2025 marks the "China Tourism Year" in Kazakhstan and the "Year for Hunan's Inbound Tourism Development." A representative from the Tourism Department of Almaty City noted that Hunan, with its rich tourism resources, is a highly desirable destination for Kazakhstani tourists. The spokesperson expressed the hope that the promotion conference will help deepen bilateral exchanges, promote resource sharing, and facilitate tourist flows.

2025年是哈薩克斯坦“中國旅游年”,，也是湖南入境旅游發(fā)展年。阿拉木圖州旅游局負(fù)責(zé)人表示,，湖南旅游資源豐富,，是哈薩克斯坦游客向往的旅游目的地，希望以此次文旅座談推介會(huì)為契機(jī),，進(jìn)一步深化雙方的交流合作,，推動(dòng)資源共享、客源互送,。

An official from the Hunan Provincial Department of Culture and Tourism emphasized the importance of strengthening cultural tourism cooperation under the Belt and Road Initiative, aiming for mutual benefits and win-win results.

湖南省文化和旅游廳相關(guān)負(fù)責(zé)人表示,，希望未來兩地在文化旅游領(lǐng)域進(jìn)一步加強(qiáng)合作，以共建“一帶一路”倡議為契機(jī),，實(shí)現(xiàn)互利共贏,。